Florence is a haven for shopping, from leather goods in the markets, to big name designers, to outlet stores and some of the best food and wine in Italy. Here are some tips for finding just what you’re looking for, getting the right price and bringing it home.
Florence has birthed many a fashion icon, including shoe designer Salvatore Ferragamo, Gucci, Pucci, Roberto Cavalli and Patrizia Pepe. You can head to their stores in the historic center or to the department store La Rinascente, near the Mercato Nuovo (New Market), which has a great fashion section. There are also two museums of fashion in Florence: Museo Salvatore Ferragamo, Piazza Santa Trinita, 5 and the Galleria del Costume at the Pitti Palace.
San Lorenzo Market is the one to head to for leather goods, souvenirs, scarves, hats and more. It fills the streets around San Lorenzo church and the Medici Chapel. The stall keepers are wonderfully charming and expect you to bargain. Mercato dell Pulci (Piazza di Ciompi) is the city’s daily flea market and is great for a bargain.