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  • Address: The Embarcadero
Technically speaking, the Embarcadero (Spanish for “Wharf”) is the eastern waterfront and roadway of the Port of San Francisco. More to-the-point, the Embarcadero is the glittering waterfront and a cultural center of one of America’s greatest cities. Running from the end of Market Street and Fisherman’s Wharf on the northern end down to South Beach Park on the southern end, the Embarcadero is not only a beautiful stretch of some of the most iconic San Franciscan waterfront; it acts as a home to joggers and bicyclists, as well as bustling port tourist attraction and regional icon.

Catch a good time at Pier 39 or the nearby Fisherman’s Wharf for some excellent seafood, trendy spots with local bands, and souvenir hunting. Many festivities begin and culminate with the Embarcadero, so if you happen to be in town for, say New Years Eve, don’t forget to stick around for the fireworks and the always photogenic Golden Gate

Practical Info

The BART stops here at the Embarcadero stop. From there you can head to the marketplace to dine, drink and shop.

Tours & Tickets

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San Francisco Combo: Ferry Building Food Tour and Alcatraz

4.5 star rating: Recommended 47 Reviews

The historic Ferry Building and Alcatraz are two of San Francisco's most prolific attractions. On this not-to-be missed combo tour, you get to see them both in ...  Read more

Location: San Francisco, California
Duration: 1-hour food tour
Flexible time on Alcatraz

From USD $125.00

San Francisco Combo: Alcatraz and City Segway Tour

5 star rating: Highly Recommended 60 Reviews

Explore Alcatraz and take a city Segway tour to see top San Francisco attractions such as the Golden Gate Bridge, Coit Tower, Fisherman’s Wharf and the ...  Read more

Location: San Francisco, California
Duration: Alcatraz: varies
Day Segway tour: 3 hours
Sunset Segway tour: 2 hours

From USD $91.00

San Francisco in One Day: Alcatraz, City Tour, Golden Gate Bridge and Bay Cruise

4 star rating: Recommended 66 Reviews

This is the perfect tour for those who want to experience the best of San Francisco Bay. Snap photos of Chinatown, Coit Tower, Haight-Ashbury and Twin Peaks ...  Read more

Location: San Francisco, California
Duration: Varies

From USD $117.00

San Francisco at Night: Segway Tour of North Beach, Chinatown and the Embarcadero

5 star rating: Highly Recommended 22 Reviews

When the sun goes down in San Francisco, a twinkling display of lights keeps the city glowing throughout the night. While a brisk stroll is one way to admire ...  Read more

Location: San Francisco, California
Duration: 2.5 hours

From USD $69.99

Exploratorium General Admission

5 star rating: Highly Recommended 13 Reviews

Dive into a realm of hands-on curiosity, discovery and play at San Francisco’s all-new Exploratorium, now located on Pier 15 between the Ferry Building and ...  Read more

Location: San Francisco, California
Duration: Flexible

From USD $29.00

Small-Group Tour: San Francisco City and Muir Woods

Join us for a narrated and scenic drive from San Francisco across the Golden Gate Bridge, explore the wonder of giant Coastal Redwoods at Muir Woods and enjoy ...  Read more

Location: San Francisco, California
Duration: 8 hours (approx.)

From USD $109.00

Aquarium of the Bay General Admission

Visit Aquarium of the Bay for an interactive introduction to the fish and other marine life that live in San Francisco Bay and its surrounding Pacific waters. ...  Read more

Location: San Francisco, California
Duration: Varies

From USD $21.95

Small-Group Craft Brews and Bike Tour in San Francisco

5 star rating: Highly Recommended 4 Reviews

Combine wonderful scenery with local food culture on this bike tour through San Francisco. Enjoy a fun, leisurely bike ride through San Francisco’s diverse, ...  Read more

Location: San Francisco, California
Duration: 3 hours (approx.)

From USD $69.00

7x7 Bike Tour

Join us on a 17- to 18-mile city loop showcasing countless neighborhoods, the city’s largest parks, views of the two bridges, and a lovely stretch along the ...  Read more

Location: San Francisco, California
Duration: 6 hours (approx.)

From USD $99.00

A Taste of the San Francisco Bay

This is your chance to experience San Francisco through the eyes of both a local and a tourist! On this San Francisco walking tour we will explore some of the ...  Read more

Location: San Francisco, California
Duration: 3 hours (approx.)

From USD $49.00

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