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2013 Press Releases

Viator Dials Up the Top 10 Summer Travel Destinations and Top 5 Same-Day-Cities Booked via App

May 20, 2013

Viator’s App-loving customers enjoy NYC, San Francisco and Rome on the fly but for this summer—it’s Paris all the way!

San Francisco, Calif. (May 20, 2013)—Who said phones were just for calling people? Viator.com—the leading resource for researching and booking tours and activities worldwide—has turned the smartphone into the traveler’s key to unlocking the best things to do in their destinations. Delivering handheld, on-the-fly access to a hand-picked selection of 15,000 experiences around the world, as well as more than 350,000 reviews, photos and exclusive videos, the free Viator Tours & Activities App lets travelers find and book the best things to do—including plenty to do today—with just a few gentle swipes and taps.

Top 10 Summer App Destinations
As Memorial Day quickly approaches, many Viator app users have planned ahead with Paris leading the pack for travel from June through August 2013. With access to Viator’s entire collection of tours, attractions, shore excursions and activities, travelers have taken advantage of the app’s convenience, found what they want to experience and, booked it on their phone. Adding to the convenience factor, for the majority of Viator’s tours, travelers can simply download an e-voucher to their phone with no need to print or carry any paper tickets with further compatibility with Passbook for iOS users. Travelers can skip the line at the Louvre, London Eye or Uffizi Gallery, gain early VIP entry to the Empire State Building (exclusive to Viator) and the Vatican, drink champagne in a valley of the Grand Canyon or taste tapas in Barcelona—among some 14,999+ other options—all bookable through the app. The top 10 most popular destinations booked through the Viator app for travel this summer are:

  1. Paris
  2. London
  3. Las Vegas
  4. New York City
  5. Florence
  6. Rome
  7. Barcelona
  8. Los Angeles
  9. San Francisco
  10. Dublin

Procrastinators rejoice! Viator delivers the last-minute goods
Plenty of travelers plan in advance. But for those who didn’t, couldn’t or never do, the Viator Tours & Activities App can save the day (and some money with the always available low price guarantee). The app’s “What’s Near Me” feature uses the phone’s GPS to show the user what’s near them and what they can do there—today, tomorrow or any date selected. Popular last minute bookings (within 72 hours) on the Viator App include skipping the line at the Empire State Building and Vatican, sightseeing tours in Tuscany, Napa, downtown Manhattan (World Trade Center site) and Barcelona, as well as hop-on hop-off tours in San Francisco and Paris. Viator’s top 5 destinations for same-day app bookings are:

  1. New York City
  2. San Francisco
  3. Rome
  4. Paris
  5. Barcelona

Travelers can download the free Viator Tours & Activities app for iPhone, iPod and iPad from the App Store, and for Android devices from Google Play. To learn more about Viator’s latest deals, promotions, contests and Viator news, travelers can check out the Viator Travel Blog and follow the Viator on Facebook and Twitter.

About Viator
Viator® is the world’s leading resource to discover and book travel activities, providing online and mobile access to more than 15,000 curated trip activities including tours, attractions, shore excursions and private guides, in more than 1,000 destinations worldwide. In-house travel experts work with trusted local operators to ensure the quality and value of every experience, all backed by Viator’s 24/7 customer service and global low-price guarantee. With more than 350,000 verified reviews plus exclusive videos and insider travel tips, Viator has everything a traveler needs to find and book the best things to do worldwide. In addition to the flagship site—Viator.com—travelers can book in advance or in-destination via the Viator Tours and Activities App for iPhone, iPad, iPod touch and Android, the Viator Shore Excursions website as well as local-language sites for European, Latin American and Asian travelers. Viator also provides tours and activities to more than 2,500 affiliate partners including some of the world’s top airlines, hotels and online travel agencies. Founded in 1995, Viator is a privately held company headquartered in San Francisco with regional offices in Sydney, London and Las Vegas. Viator—travel with an insider.

Media Contact
Kate Sullivan
1(973) 568-7589
pr@viator.com

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