4 star rating: Recommended 3 Reviews

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  • Address: 181 Piccadilly, London, England W1A 1ER
  • Hours: Monday - Saturday: 10am - 9pm and Sunday 12pm - 6pm

London ATTRACTIONS See all

Fortnum & Mason

Standing proud on Piccadilly since 1707, Fortnum & Mason, along with the equally famous Harrods, takes the prize for London’s best-known and most iconic department store. Named after its principal proprietors William Fortnum and Hugh Mason, the central London store is now owned by Wittington Investments Ltd, but its namesakes still grace the iconic rooftop clock – with four-foot high mechanical statues of the men themselves whirring into action as the clock chimes each hour.

Belying its early incarnation as a simple grocery store, Fortnum’s soon earned a reputation for selling the highest quality foods and imported delicacies to London’s high society, even supplying food for a number of Victorian era Royal functions. Today, the variety has expanded but the quality remains top notch, with their luxury Christmas and picnic hampers - a renowned tradition dating back to Victorian times – ranging in price from a very reasonable  £35 to a mind-blowing £25,000.

In the last few decades, Fortnum’s has branched out into a number of alternative areas, selling home wares, perfumes, jewelry and accessories, all with a quintessentially English flavor. The spectacular window displays (particularly atmospheric around Christmas time) feature old-fashioned tearooms decorated with fine china and the central atrium is highlighted by a grand volute staircase and domed roof.

There’s plenty to do besides shopping here too. Visit the award-winning wine bar, sample Viennese cakes and strudels at the decadent ice cream parlor or eat in one of the acclaimed restaurants. You can also opt for traditional English Afternoon Tea in the new Diamond Jubilee Tea Salon, where you can pick up some of the famous Fortnum & Mason loose-leaf tea to take away with you.

Tours & Tickets

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London's Chocolate Walking Tour, London, null
TVRM_SORTED : true ESSENTIAL : 1 ADMISSION : 3

London's Chocolate Walking Tour

4.5 star rating: Recommended 47 Reviews

This chocolate tour in London is a chocoholic’s heaven! Explore the glamorous area of Mayfair with your expert guide and learn about the history of chocolate ...  Read more

Location: London, United Kingdom
Duration: 2 hours 30 minutes (approx.)

From USD $38.42
Independent Shopping Tour of London with Private Driver, London, Walking Tours
TVRM_SORTED : true ESSENTIAL : 1 ADMISSION : 5

Independent Shopping Tour of London with Private Driver

Shop ‘til you drop in London on this full-day independent shopping tour! With a private driver to chauffeur you around, this tour offers a flexible itinerary, ...  Read more

Location: London, United Kingdom
Duration: 8 hours (approx.)

From USD $72.03
Cupcake and Macaron Walking Tour of London, London, Private Sightseeing Tours
TVRM_SORTED : true ESSENTIAL : 2 ADMISSION : 3

Cupcake and Macaron Walking Tour of London

4 star rating: Recommended 4 Reviews

Treat your sweet tooth to a tour of London and discover the capital’s finest cupcakes and macarons! The 2.5-hour walking tour includes seven samples at ...  Read more

Location: London, United Kingdom
Duration: 2 hours 30 minutes (approx.)

From USD $51.22
The Original London Sightseeing Tour: Hop-on Hop-off, London, Food Tours
TVRM_SORTED : true ESSENTIAL : 2 ADMISSION : 5

The Original London Sightseeing Tour: Hop-on Hop-off

4.5 star rating: Recommended 2518 Reviews

Discover top London attractions at your leisure on this flexible open dated hop-on hop-off sightseeing tour of London. With three family-friendly routes and ...  Read more

Location: London, United Kingdom
Duration: 1 day (approx.)

From USD $33.29
London Night Sightseeing Tour, London, Hop-on Hop-off Tours
TVRM_SORTED : true ESSENTIAL : 2 ADMISSION : 5

London Night Sightseeing Tour

4.5 star rating: Recommended 200 Reviews

Discover London after dark on a 1.5-hour night tour of the city. Traveling by double decker, see top London attractions lit up, including Big Ben, Westminster ...  Read more

Location: London, United Kingdom
Duration: 90 minutes (approx.)

From USD $23.05
A Modern Taste of Britain Food Tour in London, London, Night Tours
TVRM_SORTED : true ESSENTIAL : 2 ADMISSION : 5

A Modern Taste of Britain Food Tour in London

Discover a world of British flavors on this 4-hour small-group London food tour. Learn how British farmers, producers, chefs, and restaurateurs are shaping a ...  Read more

Location: London, United Kingdom
Duration: 4 hours (approx.)

From USD $107.56
London by Night Independent Sightseeing Tour with Private Driver, London, Food Tours
TVRM_SORTED : true ESSENTIAL : 2 ADMISSION : 9

London by Night Independent Sightseeing Tour with Private Driver

3.5 star rating: Worth doing 18 Reviews

See London by night on a 3-hour independent sightseeing experience! With a private driver to ferry you around, this night tour operates a flexible itinerary, ...  Read more

Location: London, United Kingdom
Duration: 3 hours (approx.)

From USD $34.02

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