Matira Beach (Plage Matira) is the only public beach on Bora Bora. Although it's not associated with any resort, it still boasts 2 kilometers (1.24 miles) of bright white sand, coconut groves and lapping waves. The beach opens onto a shallow, sandy bottomed lagoon with perfect snorkeling conditions. Swimmers can see colorful corals and the huge variety of tropical fish which give the area its nickname: “The Aquarium.”
The beach stretches from the Hotel Bora Bora to Matira Point, which is a low sandy peninsula that juts into the lagoon. At low tide you can wade from here all the way out to the coral reef.
The only downside to Matira Beach is that it can get somewhat crowded and hectic, particularly on days when a cruise ship is docked nearby. Nonetheless it's still a beautiful (and free) attraction. In the evenings this west-facing beach is perfect for watching the sunset.