SoMa (South of Market Street) Tours

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One of San Francisco’s biggest districts, SoMa (South of Market) encompasses several communities, including South Beach, Mission Bay, Rincon Park, AT&T Park, and Yerba Buena Gardens. A mix of commercial, residential, and entertainment neighborhoods, SoMa is a vibrant cultural hub of San Francisco that continues to evolve.
 
The Basics
SoMa stretches from the Embarcadero to 11th Street on the south side of Market Street. This district is home to warehouses, startup offices, high-end dining, nightclubs, museums, loft buildings, and sky-high apartment towers. Hop-on hop-off tours often include a stop on Market Street near the Ferry Building. For a guided visit, opt for a bike tour or walking tour of the craft beer scene to visit microbreweries and craft beer bars.
 
Cultural attractions include the San Francisco Museum of Modern Art (SFMOMA), the Contemporary Jewish Museum, the Museum of the African Diaspora, the California Historical Society, and Yerba Buena Center for the Arts. There’s also upscale mall shopping in Westfield Centre, as well as designer shops and boutiques in this area.
 
Things to Know Before You Go
  • SoMa is ideal for art and culture lovers, baseball enthusiasts, and night-clubbers.
  • Wear comfortable shoes, as SoMa is a vast area.
  • There is a lot of metered street parking, but pay attention to posted and temporary signs about prohibited parking during street cleaning, construction, and certain times of day.
 
How to Get There
Almost all of San Francisco’s modes of transport can get you to SoMa or close to it, including BART, the light rail, Caltrain, the Powell-Hyde Cable Car, and several MUNI bus lines, including 5 and 38. If you’re on foot, walk south a few blocks from Union Square.
 
When to Get There
For shopping and museums, go in the late morning, avoiding the start-of-the-business-day rush. Some museums offer special weekly or monthly evening hours, including SFMOMA and the Contemporary Jewish Museum, both of which are open late Thursday. Experience some of San Francisco’s alternative culture at the Folsom Street Fair in September, or the How Weird Street Faire in May.
 
AT&T Park
Baseball fans don’t want to miss this waterfront home of the San Francisco Giants—winners of the 2010, 2012, and 2014 World Series Championships. AT&T Park is also known for its views of San Francisco Bay and better-than-average stadium food, such as Hawaiian poke and Dungeness crab. Catch a game, take a behind-the-scenes tour, or go for a concert.
Location
Address: San Francisco, California, USA
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5 Tours & Activities to Experience

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Alcatraz Admission and Small-Group Craft Brews and Bike Tour in San Francisco

Visit Alcatraz and go on a beer-themed cycling tour through some of the city's hippest neighborhoods. This full-day excursion combines San Francisco's history; a ferry ride to Alcatraz and an audio tour of 'The Rock', with its modern craft brewing scene; a bike tour of the city's breweries and bars. With a local guide and a small group limited to 12 people or less, you'll enjoy personalized attention. Use of a bike and helmet is included, as well as one pint of craft beer.
  • Duration: 8 hours
From
USD119.00
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  • Duration: 8 hours
From
USD119.00

The New Classic San Francisco Bike Tour

See San Francisco’s diverse neighborhoods during this biking tour that avoids the big hills and moves at a leisurely pace. A guide tells you all about the city and its most intriguing stories as you pedal through the Mission, Castro, Haight-Ashbury, and Alamo Square. Plus, your bike and helmet rental are included for a stress-free experience.
  • Duration: 4 hours 30 minutes
From
USD74.00
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  • Duration: 4 hours 30 minutes
From
USD74.00

Small-Group Craft Brews and Bike Tour in San Francisco

This small-group beer and bike tour of San Francisco introduces you to a variety of unique neighborhoods, with stops at three local bars or breweries along the way. Enjoy craft brews (first pint included) and discover the cultural history of each characteristic area, including SOMA, SF's Arts District and the quirky Mission District. Numbers are limited to 12 people for a more personalized experience with your informative guide on this leisurely ride.
  • Duration: 3 hours
From
USD79.00
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  • Duration: 3 hours
From
USD79.00

Craft Beer Walking Tour in San Francisco's SoMa District

Drink away the afternoon while learning all about craft beer during this 3.5-hour small-group beer crawl in San Francisco’s SOMA district. You’ll visit three local microbreweries and/or craft beer bars, guided by a professional local who will give you insider tips on each place. Light snacks will ensure you don’t drink on an empty stomach, and the small-group aspect allows for a more personalized experience. Have fun, see San Francisco, and learn something on this unique tour perfect for beer lovers.
  • Duration: 3 hours 30 minutes
From
USD89.00
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  • Duration: 3 hours 30 minutes
From
USD89.00

San Francisco Craft Food and Design Bike Tour

Get familiar with San Francisco’s coffee and chocolate culture on this 4-hour food tour by bike. Pedal about 10 miles through some of San Francisco’s sunniest neighborhoods, including the Mission District, Potrero Hill, Dogpatch, Hunter’s Point, and SOMA, and sample chocolate tastings along the way. Plus, your guide happily carries any purchases you might make on the tour back with them, so you can bring home all your favorites, too.
  • Duration: 4 hours
From
USD89.00
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  • Duration: 4 hours
From
USD89.00


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