Like many popular destinations in France – the Loire Valley and Provence to name just two - the Pays d'Auge is not a place with specific geographic or political borders within France. There's no mayor or governor of Pays d'Auge, and locals from the region of Normandy, where it's generally agreed to be located, will most likely have differing opinions as to exactly what's in and out of the Pays d'Auge.
That being said, here's a general idea: its northern border runs from just east of Caen to where the coast makes a dramatic turn towards Le Havre, and runs inland about halfway to Alençon. So, why is the Pays d'Auge even a thing if no one can point to it on a map, exactly? It all has to do with AOC, or the appellation d'origine contrôlée. The Pays d'Auge appellation is given to specific agricultural products that come from the farms within its “borders” - cheeses, ciders, and calvados included.
A visit to the Pays d'Auge yields not only a feast to fell any foodie, but lush green fields, half-timbered farm houses with thatched roofs, and a culture unlike any other in France. Visitors to the area for WWII memorials and museums should take the time to travel through the Pays d'Auge; it's a welcome contrast to the somber experiences of the coastline's history.
The main town in Pays d’Auge is Lisieux.