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New Market Square (Nieuwmarkt) Tours

New Market Square (Nieuwmarkt)
In the heart of Amsterdam, New Market Square (Nieuwmarkt) is a bustling central square that’s long been a popular hangout spot. It once served as a market (hence its name), though also saw some of the darker moments of European history: in World War II the Nazis used it as an assembly point for Jews who were being sent to concentration camps.

The Basics
Straddling the edge of Amsterdam’s Chinatown and Red Light District, this old square has been hosting markets since the 17th century. At the heart of New Market Square is the last surviving fortified gate in Amsterdam, De Waag, which dates back to the 14th century, when this was the edge of town. The gate was later used as a storehouse, then the home of the Amsterdam Guild of Surgeons, and then, after WWII, the Jewish Historical Museum. Today De Waag houses a restaurant that’s a popular people-watching spot.

Many walking and bike tours of Amsterdam and the Red Light District include a stop at New Market.
 
Things to Know Before You Go
  • New Market Square is a must-visit for history lovers, those interested in the Holocaust, and all first-time visitors to Amsterdam.
  • Wear comfortable footwear, as the area is best explored on foot or by bike.
  • New Market and De Waag are accessible to wheelchair users.
 
How to Get There
New Market Square is situated in the heart of Amsterdam, about a 7-minute walk from Centraal Station. To get there from elsewhere in the city, take metro line 51, 53, or 54 to the Nieuwmarkt station. The Rijksmuseum is a 20-minute walk away.

When to Get There
This area is great to visit day or night, though it naturally gets more crowded during the summer, when temperatures are warmer. A farmers market featuring all kinds of fresh produce is held from 9am to 5pm on Saturdays, plus there’s a Sunday antiques market in the summertime.

The Anatomy Lesson of Dr. Nicolaes Tulp
De Waag was the setting of one of Rembrandt’s earliest masterpieces, The Anatomy Lesson of Dr. Nicolaes Tulp, which took place inside the structure when it served as the Amsterdam Guild of Surgeons’ headquarters. This lesson involved the dissection of an executed criminal’s cadaver, which was allowed only once per year—and as such, at the time, were popular events for students and the public alike. Today the painting is on display at Mauritshuis in The Hague.
Address: Amsterdam, Netherlands
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30 Tours and Activities to Experience New Market Square (Nieuwmarkt)

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1-Hour Luxury Canal Tour starting at Anne Frank House AmsterdamDay Cruises

1-Hour Luxury Canal Tour starting at Anne Frank House Amsterdam

star-5
Glide through Amsterdam's canals in style and comfort aboard a luxury open-air boat with no windows or walls between you and the sights. Settle into comfy cushioned seats, and warm up with provided blankets and a drink from the cash bar if the weather is chilly. The 1-hour cruise departs multiple times daily from the Anne Frank House, so it's easy to fit into most sightseeing itineraries.
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  • 1 hour
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  • 1 hour
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Offbeat Amsterdam Red Light District Walking Tour with a Local GuideCultural Tours

Offbeat Amsterdam Red Light District Walking Tour with a Local Guide

star-5
Discover the buzzing nightlife, legendary coffee shops and racy reputation of Amsterdam’s infamous Red Light District on this walking tour. Wind your way through the streets of Amsterdam’s most iconic neighborhood and embrace the weird, wonderful and wacky! Along the way, see oddities like the world’s first condom shop and the Museum of Prostitution; weave through colorful Chinatown, and snap photos of Amsterdam’s scenic canal ways.
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  • 1 hour 30 minutes
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  • 1 hour 30 minutes
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International Group Amsterdam Historical Bike TourBike & Mountain Bike Tours

International Group Amsterdam Historical Bike Tour

star-4
Pedal your way around historic Amsterdam and see the city like a local on this 3-hour guided bike tour. Cycle along Amsterdam’s scenic canal ways, landmark bridges and historic streets, and see the famous Red Light District, the bustling New Market and the lively Jordaan district. Stop along the way to admire the city’s quirky architecture and snap photos of attractions like the Old Church, the Royal Palace and the Western Church. This small-group tour has a maximum of 15 people and is suitable for all abilities.
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  • 3 hours
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  • 3 hours
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Amsterdam Walking TourCultural Tours

Amsterdam Walking Tour

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Gain an intimate glimpse of Amsterdam on this small-group walking tour, led by an experienced guide. Discover city highlights and hidden gems such as the Museum Ons' Lieve Heer op Solder, Oude Kerk, as well as plenty of locally loved cafes and learn more about the city’s history and culture as you explore its picturesque streets on foot.
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  • 3 hours
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  • 3 hours
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Amsterdam Winter Walk City TourWalking Tours

Amsterdam Winter Walk City Tour

star-5
The best way to get around Amsterdam is on foot, but don’t let the cold weather put you off. This 2-hour winter walking tour shows off the city at its most atmospheric, — admire the glittering illuminations of the Amsterdam Light Festival, see landmarks such as the Royal Palace, the Munttoren, and the Flower Market dusted with snow, then warm up with hot chocolate and stroopwafels (included).
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  • 2 hours
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  • 2 hours
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Amsterdam walking tour with canal cruise (unlimited drinks)Cultural Tours

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Amsterdam walking tour with canal cruise (unlimited drinks)

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The perfect combination to know the Venice of the North. Starting with a walking tour through the city center combined with a 1h canal cruise with all drinks included (beer, wine or soft drinks).A unique vision of the city which has a unique style of combining history with pure entertainment. The walking tour covers the main sights of the inner city. and the canal cruise route takes us through the principal canals, Amstel River and seven bridges, some of Amsterdam’s most notable locations. You can’t truly experience the city without getting to know its waterways!On this tour, you’ll hear the stories you’d never hear otherwise. With an expert guide, you’ll experience the history of this city, from its start as a muddy village on the River Amstel, to the wild history of prostitution and drug decriminalization to the tragedy of Anne Frank’s story and Nazi occupation, the aim is to give you a perfect introduction to this city.
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  • 3 to 4 hours
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US$38,28
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  • 3 to 4 hours
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Amsterdam Small-Group City Segway TourSegway Tours

Amsterdam Small-Group City Segway Tour

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Experience the best of Amsterdam in two hours on a fun Segway city tour. Hop aboard your electric self-balancing transportation device, and cruise effortlessly around the key sights. Glide across the famous Skinny Bridge over the Amstel River, wheel around the charming canal quarter, and coast to top Amsterdam attractions such as Dam Square, the Botanical Gardens and more. Make regular stops for photos and hear fun facts about the sights from an informative guide. Numbers are limited to nine on this small-group tour, ensuring a more personalized experience.
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  • 1 hour 30 minutes
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  • 1 hour 30 minutes
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City Discovery Game: Amsterdam’s City Centre: through the eyes of a localWalking Tours

City Discovery Game: Amsterdam’s City Centre: through the eyes of a local

Follow a series of clues through Amsterdam’s city center with an independent city game by cellphone for your group of up to five people. Puzzle out 13 mysteries that will take you to secret and lesser-known places around the city, covering roughly 1.5 miles (2.5 kilometers) of Amsterdam's most interesting neighborhoods at your own pace.
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  • 1 to 3 hours
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  • 1 to 3 hours
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Amsterdam Walking Tour with Cheese TastingFood Tours

Amsterdam Walking Tour with Cheese Tasting

star-3.5
The best combination! Discover the secrets of Amsterdam with a professional guide and complete your visit with a cheese tastingOn this tour, you’ll hear the stories you’d never hear otherwise. With an expert guide, you’ll experience the history of this city, from its start as a muddy village on the River Amstel, to how it became the most important trading city in Europe. From the wild history of prostitution and drug decriminalization to the tragedy of Anne Frank’s story and Nazi occupation, the aim is to give you a perfect introduction to this city. After the tour, you’ll have all the time you want to explore further with fellow travelers.For the cheese lovers, this is the perfect combination to enjoy Amsterdam. Start your trip with our walking tour through the streets of downtown Amsterdam. And complete your visit to the city with a cheese tasting in one of the most emblematic cheese factory in the city.
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  • 2 to 3 hours
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  • 2 to 3 hours
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Amsterdam walking tour (small groups)Cultural Tours

Amsterdam walking tour (small groups)

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Start your journey with the best introduction to Amsterdam. A unique vision of the city which has a unique style of combining history with pure entertainment. This 2.5-hour* walking tour covers the main sights of the inner city.On this tour, you’ll hear the stories you’d never hear otherwise. With an expert guide, you’ll experience the history of this city, from its start as a muddy village on the River Amstel, to how it became the most important trading city in Europe. From the wild history of prostitution and drug decriminalization to the tragedy of Anne Frank’s story and Nazi occupation, the aim is to give you a perfect introduction to this city. After the tour, you’ll have all the time you want to explore further with fellow travelers.Whether you visit one of Amsterdam’s famous museums or check out the cafés and bars of the Jordaan District, this tour will help you get your bearings in this often confusing city and allow you to make the most out of your stay here.
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  • 2 to 3 hours
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  • 2 to 3 hours
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1 hour Amsterdam Rickshaw TourHistorical & Heritage Tours

1 hour Amsterdam Rickshaw Tour

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Ideal for first-time visitors, this private 1-hour rickshaw tour showcases more of Amsterdam’s highlights in less time. With your driver-guide leading the way, you’ll travel along Amsterdam’s UNESCO-listed canals, explore the grandiose Museumplein, and admire the dynamic architecture of Concertgebouw. See, too, the picturesque Jordaan district, home to the Anne Frank House, and reflect on Amsterdam’s history at the National Holocaust Memorial. This private tour is limited to two travelers.
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  • 1 hour
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US$101,32
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  • 1 hour
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Historical City WalkCultural Tours

Historical City Walk

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Get the best out of you stay with this 2-hour Historical City Tour with a local Italian, French or German Guide. You can choose your own language!
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  • 2 hours
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  • 2 hours
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Private Tour: Amsterdam Old Town and Red Light District Walking TourPrivate Sightseeing Tours

Private Tour: Amsterdam Old Town and Red Light District Walking Tour

star-4
Delve into the rich historical heritage of Amsterdam on a private 2-hour walking tour led by a knowledgeable guide. As you stroll the tree-harbored canals and serpentine streets of the city, listen to enriching anecdotes about the captivating Dutch capital. Absorb the vibrant atmosphere of social centers, Dam Square and Nieuwmarkt; marvel at the Gothic grandeur of Oude Kerk (Old Church); and delight in the infamous ambience of the racy Red Light District. Receive undivided attention from your guide on this private tour.
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  • 2 hours
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  • 2 hours
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Your Instagram Photoshoot & Fun TourFashion Shows & Tours

Your Instagram Photoshoot & Fun Tour

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With a photographer guide in the lead and a small group of just five people, find some hidden gem photo spots in Amsterdam. Stroll around the city and let your guide take some great shots of you, both posed and candid, for your framing and social media needs. Along the way, your guide will share some information on Amsterdam and you'll have plenty of time to ask questions.
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  • 1 to 30 minutes
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  • 1 to 30 minutes
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Amsterdam Red Light District: A Walking Audio Tour on your Phone (1hour)Cultural Tours

Amsterdam Red Light District: A Walking Audio Tour on your Phone (1hour)

Immerse yourself into the fascinating stories of Amsterdam’s most talked-about quarter, the famous Red-light district with a fascinating audio tour on your phone and a detailed map of the suggested route. Start your tour from the centrally located Dam square and set out on an unforgettable stroll that will take you to must-see attractions, such as the Oude Kerk, the Café In’t Aepjen and the “secret” chapel of Ons’ Lieve Heer op Solder. Follow in the footsteps of erstwhile sailors, sex workers, merchants & modern curious visitors and let your immersive audio guide carry you away through a riveting storytelling concept! This is an unmissable opportunity to experience at your own pace Amsterdam’s Red Light District guided by an expertly designed audio tour on your phone. * Ticket/entrance fees to museums and sites are not included.
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  • 1 hour
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US$9,00
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  • 1 hour
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Amsterdam 15:15 daily walking toursWalking Tours

Amsterdam 15:15 daily walking tours

"Амстердам в 15:15" - часть международного проекта полезных городских экскурсий “Туры в 15:15”, который работает более, чем в 40 городах Европы. Мы развенчиваем мифы о нудных экскурсиях и помогаем современным путешественникам увидеть город глазами местных жителей и узнать о нем то, о чем не пишут в путеводителях!"Амстердам в 15:15" - лучшая обзорная экскурсия по Амстердаму на русском языке для знакомства с городом: знаковые места, полезные советы и увлекательная современная жизнь! У нас два маршрута — Красный и Синий, чередуются они через день и покрывают 80% основных достопримечательностей. Красный маршрут — прогулка по не-туристическому западному Амстердаму, там предпочитают жить сами голландцы. Синий маршрут — основной туристический маршрут, который проходит через центр города, и включает в себя главные городские достопримечательности.Ждем вас каждый день в 15:15 у главного входа в Центральный вокзал (снаружи под надписью Amsterdam Centraal) по предварительной регистрации.
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  • 2 hours
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  • 2 hours
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Historic Amsterdam Private Walking TourPrivate Sightseeing Tours

Historic Amsterdam Private Walking Tour

Learn how Amsterdam grew from a ramshackle medieval outpost built on the water into an international trading powerhouse and socially inclusive community. On this private walking history tour, see landmarks like the Dutch East India Company House, Red Light District, world’s first stock exchange, and Royal Palace as a guide unravels the forces that shaped the city. Ask all the questions you like on this personalized introduction to one of Europe’s great capitals.
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  • 3 hours
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US$27,02
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  • 3 hours

Amsterdam’s City Centre: an alternative routeCultural Tours

Amsterdam’s City Centre: an alternative route

An interactive city discovery experience across Amsterdam’s City Centre. You’ll solve riddles via a web app in your phone’s browser. All the information you need for your adventure is in your email from Secret City Trails. This is a self-guided tour, we do not meet you at the start location and you can enjoy your discoveries at your own pace.Solve 12 riddles. Each riddle takes you from one (hidden) location to the next. You’ll unlock local recommendations and fun facts - as well as the history of the city. You discover spots in Amsterdam’s City Centre that most locals don’t even know. You see popular sights from a different angle (literally!). This game is suitable for friends, couples, families with kids and team buildings. Enjoy being together while exploring a city, be creative and use your imagination to find city’s secrets!You’ll feel like Indiana Jones - a true adventurer - as you explore the best of Amsterdam’s City Centre. What are you waiting for?
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  • 1 to 3 hours
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  • 1 to 3 hours
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Amsterdam Red Light District Private Tour with a LocalCultural Tours

Amsterdam Red Light District Private Tour with a Local

star-5
Discover the stories and secrets of Amsterdam’s most notorious neighborhood on a private tour of the Red Light District. Break away from the curious tourist throngs as a savvy local guide ushers you through hedonistic alleyways and past bars and cafes. Learn the history behind the city’s famously permissive culture and explore hidden spots beyond the glowing red lights and windows.
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  • 2 hours
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  • 2 hours
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Walking tour of 2 hours of the highlights of AmsterdamHistorical & Heritage Tours

Walking tour of 2 hours of the highlights of Amsterdam

star-4.5
Make the most of your limited time in Amsterdam and enjoy a personalized experience on a private walking tour of the city center. Orient yourself to the city as you are transported through its history. Your guide leads you past canal mansions and houseboats, and shows you hidden treasures like a scenic almshouse and the only spot in the city where you can see 17th century paintings for free.
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  • 2 hours
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US$168,87
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  • 2 hours
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2 hours Amsterdam Rickshaw TourCultural Tours

2 hours Amsterdam Rickshaw Tour

star-5
This private sightseeing tour of Amsterdam takes you around the historic city center by rickshaw (aka pedicab). Travel with ease while your driver-guide narrates the highlights; you’ll pass by the Anne Frank House, Van Gogh Museum, and other attractions. With a customized itinerary, your driver makes brief stops at Vondelpark or other scenic spots. Pickup and drop-off include hotels and cruise port.
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  • 2 hours
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US$135,10
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  • 2 hours
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Skip-the-line Rijksmuseum & Amsterdam City Center Tour - Semi-Private 8ppl MaxHistorical & Heritage Tours

Skip-the-line Rijksmuseum & Amsterdam City Center Tour - Semi-Private 8ppl Max

star-5
Skip the line at the popular Rijksmuseum, as well as get a comprehensive walking tour of Amsterdam's historic center during this half-day tour. Travel with a small group, which ensures personalized attention and the chance to ask questions. Your ticket to the Rijksmuseum is valid all day long, so you can explore at your leisure after the conclusion of your tour.
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  • 300 to 330 minutes
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US$190,27
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  • 300 to 330 minutes
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2 hours walking tour of the highlights of AmsterdamHistorical & Heritage Tours

2 hours walking tour of the highlights of Amsterdam

Enjoy an introduction to Amsterdam and a personalized experience for your small group on a private walking tour of the city center. Orient yourself to the city as you are transported through its history. Your guide leads you past Dutch Renaissance canal mansions, the Red Light District, the Jewish Quarter, or any sights on your itinerary. An excellent start to your visit; end your tour wanting to know more.
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  • 2 hours
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US$84,44
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  • 2 hours
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Private Amsterdam Like Rembrandt TourPrivate Sightseeing Tours

Private Amsterdam Like Rembrandt Tour

star-4.5
Follow in the footsteps of Rembrandt on this private excursion in Amsterdam. After meeting your guide at Nieuwmarkt, visit the landmarks associated the famous Dutch painter while learning about his work and life from an informative local guide. Travel to areas like Waterlooplein, Oudezijds Achterburgwal, Dam, and Grachtengordel, and craft your itinerary to suit your interests and preferences.
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  • 2 hours 30 minutes
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  • 2 hours 30 minutes
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